If your numbers feel unclear...
you're not alone.
Revenue looks strong
but cash is still tight
You're busy
but not paying yourself properly
Your pricing feels off
but you don't want to lose business
You're carrying debt
without a clear plan to pay it down
You avoid your numbers
because they feel overwhelming
You make decisions
without a clear financial path
A better way to build
your budget and your business.
The Cashflow Canvas™ is a founder-first financial guidance system.
Its core framework is built on eight essential building blocks — the foundation of every healthy business.
It helps you define, build, and validate your numbers so you can make decisions that hold up.
sales
assumptions
When is each Revenue Stream most likely to sell? How many units of each will be sold? What are the terms of payment?
price
points
What price is charged based on the competitive landscape, the costs to produce, and the value being offered?
other
costs
How much money is required to pay down business loans and pay off credit cards, lines of credit, and any past-due accounts?
marketing + sales
Costs
How are prospects converted into clients? From creating awareness to closing the sale, what does it cost to find and keep quality clients?
space + operating
costs
What does it cost to keep the doors open, the lights on, and the business operating efficiently?
team + personnel
costs
What roles need to be filled? How much will people be paid? How will they be recruited, trained and retained?
REVENUE
STREAMS
What three products or services generate 80% or more of the business’s income?
direct costs [a]
What are the material, input, and subcontractor costs required to produce each Revenue Stream?
direct costs [b]
What employee- related costs are required to produce each Revenue Stream?
Meet Glinda*
Your purpose-driven, AI guide inside The Cashflow Canvas™.
She helps you face your numbers and find your footing — guiding you step-by-step through each of the eight building blocks as you create your forecast and move forward on a clear path to profitability.
She'll help you...
Reveal hidden profit drains
Pressure-test your pricing
Pay yourself with confidence
Pay off your debt
Increase the value of your business
How It Works
From uncertainty → insight → control.
Simple. Structured. Proven.
Find Your Footing
Download your completed forecast to see what’s working, what’s not, and exactly where to focus next.
Face Your Numbers
Guided by Glinda*, your purpose-driven AI financial guide — fast, free, and no historical data required.
Founders are finding their footing
"For the first time, I understood why cash kept disappearing.”
— Sarah Webster
Founder, Face Value Skin Care
“A powerful and accessible way to teach the building blocks of cash flow, forecasting, and budgeting. Our students and educators responded incredibly well.”
— Dr. Bettina Schneider
First Nations University of Canada
“Simple, clear, and incredibly effective. A strong foundation for financial literacy in any small business.”
— Ariel Haug
Economic Development Office, Town of Gravelbourg